Lookbook

Playground’s first collection, 'The London Playground' collection, is made up of three different stories. Story one is the core logo basics using everyday colours, black, white and grey. Story two, consists of colour pops, with the larger logo, repeat logo and our little flying ice cream character, Frankie. Finally, story three, consists of statement designs using the Playground logo and Frankie, the flying ice cream. 

Every piece we design is for boy and girls, men and women, t-shirts, sweatshirts and beanies. We use organic cotton in all our clothes. Our base colours are black, white, grey, navy and pink. We use good quality, sustainable fabrics and aim to bring a fresh approach to parent and mini-me dressing. We strive to be matching, rather than 'matchy, matchy'. Our mission is to unite the parent community through our clothing, events and online. We invite everyone to 'Join Our Playground' we are inclusive of all. We are a brand, who hopes to bring positive and uplifting vibes through our designs. The world is your playground. Enjoy. 

Playground Season 1, The London Playground collection...